Research needs to be impartial - but that doesn't mean that Tankies sit on the fence. We like to share our opinions on marketing issues and use our blog for dispatches from our research around the world. Key forums for our thoughts are our blog www.thinktank-international.blogspot.com as well as Twitter (see our feed below).
SOME OF OUR THINKPIECES AND INTERVIEWS
- Here's a write-up on brand-e.biz of our research on ETHICAL CONSUMPTION
- Our newest Tankie, Andy Cooper, plays agent provocateur in Research Magazine LET'S GET RID OF VIEWING STUDIOS
- Here's an interview with Sabine on OFFLINE AND ONLINE RESEARCH as a powerful combination for qual
- And on our blog Sam argues for THE IMPORTANCE OF CONTENT vs tech bandwagon jumping in online communication
A FEW INTERNATIONAL DISPATCHES FROM THE PAST YEAR
- Claire on the vibe in Shanghai during the Expo and on experiential worldcup marketing in Slovakia
- Nick from sabbatical in Japan on the latest gaming craze there plus on the status of mobile apps in Africa
- Sabine on Fitness in Bangkok
CONFERENCES AND EVENTS
In the past year we've talked about mobile as ethnographic research tool, social media buzz, youth, social media and music, branded engagement through film, and have compered the 2010 AQR Speakeasy Session.